amplify your image
When you need to attract the best clients we create high-impact headshots and more for your business, your brand, and your image.
It’s not just a photo, these images empower your brand’s presence and identity.
Offering a bespoke experience for your business image needs.
(978) 880-8682 / headshots@tracerstrategicmarketing.com
powerful brand images
social media // website // speaking engagements // advertisements
yourcompany
yourcompany
We empower entrepreneurs with insights and stories to drive their success and fulfillment
visual images amplify your brand
The perception of your business matters, everywhere. So when it's time to elevate your brand visually, we are here to guide you.
Our passion is creating visual images for your brand with polish and purpose.
Creative visual content should elevate your brand in a way that stops the scroll and gets the right kind of attention.
Put your brand in the hands of a creative expert who also knows how to mitigate the marketing mayhem most businesses experience.
Consider us a "brand ambassador" for your company with visual assets that you are proud of and that get traction!
yourcompany
yourcoompany
We empower entrepreneurs with insights and stories to drive their success and fulfillment
yourcompany
yourcompany
Tailored for women navigating the entrepreneurial journey later in life. #entrepreneurship
Social Media
Use Included
Your images can be used across social media channels right away!
yourcompany
liz
fabel
Liz is the owner of Anamiva Consulting
Dawn has a unique eye for the professional portrait.
Perceptive and insightful, Dawn combines her artistic sensibilities and skills with your personal ingredients to develop portraits that effectively convey who you are, what you do, AND make you look great.
She was a pleasure to work with and I would highly recommend her to anyone who wants their portrait to stand out from the crowd.
stacy
Silveira
Stacy is a criminal attorney and law school professor
I cannot recommend Dawn highly enough.
I have worked with Dawn in a variety of settings over two decades, ranging from canine photography, family photography, portrait
photography and other professional photography sessions.
Dawn's continued commitment to expanding her professional skill sets with new techniques and her constant refinement of her work is a work of art in and of itself.
Dawn listens to her clients and goes above and beyond to produce images for you.
Dawn is a true professional from client services (the initial meeting, the photo shoot, engaging her subjects, proofing sessions) to the quality of the final images.
valencia & Co.
taberna clásica
valencia
plaza de la corona
valencia & Co.
valencia & Co.
valencia & Co.
baked
fresh
"You never get a second chance to make a first impression."
You hear it all of the time because it's true.
Visual presentation matters - a lot.
Whether you need a new social media profile, an image for a speaking engagement, or original content for your website and other marketing documents, polished visual images can make or break the perception of your business and your brand.
empower your professional image
schedule a
discovery call
Learn more about what a bespoke headshot session includes and how we make it easy and stress-free to create images that make a powerful impression
a concierge photography
experience
Enjoy a low-impact, seamless headshot session that includes a team of artists that guide you from wardrobe, to makeup, to posing and photography that works for you in a timely fashion
amplify your
unique brand
Define an unforgettable business persona with our custom-tailored headshots that empower your unique professional brand with impact and results everywhere they are displayed
Make Your
First Impression Count
As a seasoned professional, your image carries weight. It's more than just a picture; it's the first impression you project to potential clients and partners. Don't settle for average—demand extraordinary.
Our bespoke process to crafting headshots ensures that your professionalism shines through in every shot, creating impactful visuals for LinkedIn profiles, business websites, and more.
We include the rights to use your images as you wish in all of your marketing collateral.
Stand out from the crowd with a polished look that speaks volumes about your professionalism.
"A headshot is not just a headshot it can change a person's career, their life, and their bottom line."
ryan
kelley
Sculptor and Owner of Wire by Ryan
I have known Dawn for over 10 years.
In the past decade we have worked together professionally and also spent hours together personally.
Not only is she a dedicated and passionate professional but she is a kind and empathetic human being- incredible qualities for anyone you would have the pleasure of collaborating with.
She photographed me and my artwork for my first art book several years ago. Since then she has also taken family and pet portraits for us.
You would be foolish to not contact her for your needs!
“Not only is Dawn a perceptive photographer, but a wonderful person. Dawn is patient and giving, articulate, and organized. Her success in life, I am sure in part, is due to her kindness and concern for others. She has a continual quest for learning, and is generous in sharing her knowledge. I found Dawn to be supportive, and encouraging, with a genuine love of her work.”
realtor
kristine
steinberg
Owner of Kismet Consulting
Dawn is a true professional in every sense of the word.
From the first contact she showed up as someone with exceptional and savvy customer service, thorough with preparation and follow through and went above & beyond in both her communications and in her photography services.
It's hard to find an artist who also possesses such amazing business skills.
Thanks Dawn!!
client capsules
Design Firm - Portsmouth/Salt Lake City/Miami/Atlanta/Charlotte
Plastic Surgeon Medical Practice - Beverly, Massachusetts
Restaurant Group - Boston, Massachusetts
Financial Services - Wellesley, Massachusetts
Project manager
Design Firm
Lead designer
Design Firm
Vp sales
Design Firm
Design Firm
Portsmouth/Salt Lake City/Miami/Atlanta/Charlotte
Office manager
Medical Practice
surgeon
Medical Practice
bookeeper
Medical Practice
Plastic Surgeon Medical Practice - Beverly, Massachusetts
manager
Restaurant Group
bar manager
Restaurant Group
chef
Restaurant Group
Restaurant Group - Boston, Massachusetts
client services
Financial Services
cheif executive officer
Financial Services
Chief operating officer
Financial Services
Financial Services Firm - Wellesley, Massachusetts
“Dawn is a talented photographer with a keen eye for catching special moments with creativity. She is a true artist and professional and focuses on the essence of the assignment."
c-level executive
From attorneys to designers to medical doctors to entrepreneurs & more...
“Not only is Dawn extremely professional, but she makes you feel totally at ease and comfortable in front of the camera. Her work is exceptional. She is a very talented photographer and I would highly recommend her to anyone looking for her services."
million dollar executive headhunter
Madison Murphy
Madison is the owner of Byndel
Dawn did an absolutely fabulous job capturing my personality in these photos! She made the process so easy and fun! Looking for a new headshot? You should definitely check her out!
environmental portraits - on location
mark
condon
Mark is the CEO of iPupPee
Dawn has been absolutely amazing to work with. My wife and I have both really enjoyed the process.
We had a 2-day photoshoot lined up with 8 different dogs. I was pretty stressed going into the weekend and it went so smoothly, I almost couldn’t believe it.
Did I say the weekend was filled with dogs?! Who can be unpredictable at times.
Dawn coordinated everything beautifully and there were literally no hiccups. Over two full days with 8 dogs, ZERO hiccups!
Truly amazing.
We wouldn’t have had the number of applications if it weren’t for Dawn either. Her outreach was incredible.
We appreciate her professionalism and ability to control the entire situation from beginning to end.
Thank you, Dawn!
products, food & more
farm to table
delicious and decadent
as seen in... birmingham lifestyle magazine - june 2024
Headshot investment begins at $749
Collections available for all of your business needs
“Dawn's headshots are a game-changer. She took the time to understand my personality and business, resulting in shots that truly showcased my professional side. She was well-prepared and had a variety of looks and poses ready for me. Her patience and understanding of the power of poses made the images not only visually stunning but also emotionally impactful. Dawn's intentional approach and unique vision gave me the confidence and drive to excel in my business. I highly recommend her for headshots that are both meaningful and visually stunning.”
legal consultant
schedule a discovery call
brands & Clients we’ve worked with
Purina/New York City Veterinary Specialty Collaboration
Hilton Herbs - UK/International
Product Photography
Penguin Publishing Book cover for The New Natural Cat by Anitra Frazier
Veterinary Specialty and Emergency Center Pennsylvania
Blue Pearl Veterinary
NY, FL locations
Working Dog Magazine
Cover
K9 Connection Magazine
Cover
ZocDoc
Planomatic
Momento Foundation
Atlanta, GA
Now I Lay Me Down to Sleep
Denver, CO
Boston Police Department K9 Unit
K9 Guardians Movie
3 year project
MD, WV, SC, Aruba
Stanton Foundation
Boston, MA
The Boston Marathon
Taniya Nayak Design
Mass Vest a Dog 2021 Calendar
Prison Dogs Project Calendar
Pet photography featured in the movie
5 Flights Up with
Morgan Freeman and Diane Keaton
Bulger Veterinary Hospital
Andover, MA
The Element Group
Military Special Forces Teams
The Relaxing Retirement Coach
iPupPee
Caswell Restaurant Group
Birmingham Lifestyle Magazine
Dawn
gagye
Every portrait session is organized, stress-free, and efficient so you can get back to business quickly.
Dawn has twenty years of experience creating award-winning images in any location
that best suits your needs.
Trained by some of the top instructors in the world from international portrait masters to National Geographic photographers.
Dawn has EOS executive leadership training and has served as a Director of Marketing
for several multi-million dollar companies
and understands the inner workings of
small and large organizations.
experience
ZocDoc
boston physician Photographer
K9 Guardians on amazon prime
Documentary Photographer
As a work-for-hire photographer Dawn created onsite portraits of doctors and their staff for ZocDoc. She earned her HIPAA certification to ensure all patient privacy laws were honored for each site visit.
As a stills photographer, Dawn documented K9 teams and elite special forces military teams both domestically and internationally over three years. Her images were used to tell the story of handlers and teams who train hard for taking down threats under extreme conditions, doing what it takes to serve and protect. Search for K9 Guardians on Amazon Prime to see her work on this project.
Planomatic
Real Estate Photographer
Corporate Photographer Nationwide
Now I Lay Me Down to Sleep
Coordinator/Photographer Boston Hospitals
Dawn provides in-house photography services for several multimillion dollar corporations and also serves as the client photographer for those companies as an added "bonus" service. Dawn travels nationwide to create portraits and product images for the clients of those companies.
Dawn worked alongside realtors, retouchers, and stagers to create photographs of real estate listings throughout New England.
As the Boston area coordinator and photographer for a non-profit, Dawn was an on-call photographer for families and infant loss/bereavement portraits. She earned her specialized training for these unique services in Denver, Colorado.
Amplify your professional images with impact
ready to amplify your headshots? Call, text, or email
978-880-8682 / headshots@tracerstrategicmarketing.com
Leading Edge Headshots is a division of Tracer Strategic Marketing
Headshot photography, product photography, commercial photography, corporate portraits
serving Alabama including the cities of Birmingham, Mountain Brook, Vestavia Hills,
Meadowbrook, Cahaba, Crestline, Eastwood, Overton, Crestwood, Irondale